Photos Internet licenses will be a thing someday. Not just for the obvious crime-prevention reasons

Written: May 10, 2026

Photos
Internet licenses will be a thing someday.

Not just for the obvious crime-prevention reasons, either. Look at this photo.

Below is one kitchen pretending to be six different restaurants at the same time.

Technocrats LOVE this kind of marketing slop. A small kitchen gets pushed into setting up multiple fake restaurant brands just to compete in the app. Burgers here. Tacos there. Wings over there. "Authentic" noodles from the same stainless steel prep table.

And who gets screwed?

The customer gets screwed, because half the time it is all the same Sysco slop dressed up in different costumes.

The business owner gets screwed, because now they need six different accounts, six different menus, six different fake identities, just to compete against hundreds of other fake restaurants doing the exact same thing.

The platform wins. The marketers win. The technocrats selling "visibility" at wildly inflated prices win.

Eventually, licenses are going to have to line up. If you have a license to cook for the public, then your internet presence should match the actual business you are running.

One kitchen. One license. One real restaurant.

Because if nobody puts limits on this garbage, the app economy will just keep turning every honest business into a stack of fake brands wearing the same greasy apron.
Internet licenses will be a thing someday.
Not just for the obvious crime-prevention reasons, either. Look at this photo.
Below is one kitchen pretending to be six different restaurants at the same time.
Technocrats LOVE this kind of marketing slop. A small kitchen gets pushed into setting up multiple fake restaurant brands just to compete in the app. Burgers here. Tacos there. Wings over there. "Authentic" noodles from the same stainless steel prep table.
And who gets screwed?
The customer gets screwed, because half the time it is all the same Sysco slop dressed up in different costumes.
The business owner gets screwed, because now they need six different accounts, six different menus, six different fake identities, just to compete against hundreds of other fake restaurants doing the exact same thing.
The platform wins. The marketers win. The technocrats selling "visibility" at wildly inflated prices win.
Eventually, licenses are going to have to line up. If you have a license to cook for the public, then your internet presence should match the actual business you are running.
One kitchen. One license. One real restaurant.
Because if nobody puts limits on this garbage, the app economy will just keep turning every honest business into a stack of fake brands wearing the same greasy apron.